Detroit Symphony says it has set webcast record
The Detroit Symphony Orchestra says its latest "Live from Orchestra Hall" webcast has drawn the largest audience of any live online performance by a U.S. symphonic group.
The orchestra said Saturday about 15,000 viewers saw the ensemble's performance this week of Russian composer Sergei Rachmaninoff's "Symphonic Dances." New York-based industry digital media expert Vince Ford tells the orchestra that previous live webcasts by others have garnered about 10,000 viewers.
The Detroit orchestra credits its partnership with Russian classical music platform ParaClassics and Detroit Public Television for expanding the global audience of the performance. The concert was simulcast on ParaClassics' website.
Orchestra officials say the latest performance increased total viewership of its webcast series to about 50,000 since its launch 10 months ago.